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Posts Tagged ‘double glazing companies’

Glasstalk website – the industry’s best kept secret!

Friday, March 19th, 2010

The new ‘Facebook’ style website www.GlassTalk.co.uk has now been live for a couple of weeks.

There’s been a few teething problems most of which have been ironed out, and we have a plan to make many improvements to the functionality of ‘the Wall’ in the near future to make it more exciting.

The interesting thing for me is that those who are using it, are coming back regularly and spending a lot of time on there.  The following screenshot from our Google Analytics dashboard shows how the site is doing:

dashboard

For people to be spending an average 12 minutes on the site each time, suggests those who are using it are finding it interesting, informative and amusing.

To date there are 142 members of the site, and I would guess 20-30 active members.

At this point it is very much still at a testing stage and will be fully launched once the improvements have been made.  But we are more than happy for more people to join in now, especially those who are happy to upload a picture, fill in their details and start talking about glass …. or fish and chips …. or leg waxing … or whatever!

PS – you can also sign up to the next GlassTalk networking event.  But you’d better be quick, there’s only 90% of the tickets left.

Respect your customer’s time

Monday, February 15th, 2010

Guest post by Dave Blakeman of RPS

When a salesperson visits a customer, I believe they should show respect for that customer’s time. It’s remarkably simple (but rare) for a salesperson to put themselves in the customer’s shoes. This invoves doing simple things:-

Arrive when promised
Don’t out-stay your welcome
Do what you promised by when you promised it

In addition, I have a suggestion for the retail conservatory sales world. As a gesture of respect for the customer’s time, why not send them a small box of chocolates (or an M&S voucher) along with your quotation? And a small note saying “your time is important to me – please accept this as a small token for taking the time to see me”.

Say this costs £10/customer. Benefits would be:

1. The customer will be amazed – this is not how double glazing companies are expected to behave!
2. It’s almost inconceivable that your competition would do the same thing, so you’ve already ticked a “special” box that people didn’t realise existed!
3. If you don’t win the job, you’ll be in a great position to ask why. That feedback is invaluable – you’ve already given something special to the customer, and they will feel obliged to give you an honest answer back, rather than just fobbing you off with “the other quote was less” (price is a great excuse, but rarely the main reason to choose someone else)
4. Whether you win the job or not, you can be pretty certain the customer will tell others about it.
Sounds like £10 well spent to me (especially in the current climate). I’m not sure it would have the same impact in trade-trade sales, but we might well try it anyway!

If anyone decides to try this, let me know how it goes!

Dave is the MD of RPS (Roofwright) and has his own blog which is definitely worth following at:

http://daveblakeman.wordpress.com/

Double Glazing Customer Is Not Impressed

Thursday, November 12th, 2009

Guest post by another double glazing customer

I’ve just been woken up again by the double glazing company that fitted new windows throughout our house last year. I wouldn’t mind if it was the first time they’ve called me but they’ve been pestering us quite a bit recently. Double glazing companies are good at this apparently.

For example about a month ago I had a phone call from one particularly pushy young man who was calling to inform us that as we had displayed their board outside our house and they had received quite a bit of new business in the area, we were entitled to receive a substantial discount against any other windows, doors or conservatories etc. that we wanted to have done.

Well first of all I explained that their company had already replaced all the windows so there was nothing that needed doing in that area and we didn’t have room for, or indeed want a conservatory. I wasn’t getting rid of him that easy though because he kept on and on about this huge discount available to us. I asked him if we could have a free back door as that was the only thing I could think of that they could really do for us at this point in time. I was being ‘a bit cheeky’, he said and although it was a big discount the product wouldn’t be free.

“So how much is in this pot of money allocated to us then?” I asked him. By the way, that was how he put it when he first called me; it was a sum of money to be used buying new windows or doors and I thought it would be good to know exactly what we were supposedly getting. But no, of course the exact figures are never to hand are they? “How about if we send one of our salesmen round to measure up and give you a quote and we’ll take it from there?”

Well I wasn’t having any more double glazing salesmen in the house. Not after the initial lot that came through here before we settled on the double glazing company we used to fit our windows. I ended the conversation there and then. It didn’t stop him ringing back another three or four times though (including this morning) to try and get another salesman round!

Back to those double glazing salesmen though, because that’s another part of this gripe. They’re a right slimy bunch aren’t they? Okay, well maybe not all of them (the first guy from the company we used was okay – a bit older and less pushy), but the vast majority of them just give me the creeps. I’ve got that mental image again, the suit, the car, the big bag with the product samples and the paperwork so they can manufacture a quote on the spot. Their company always has the best windows around and the competition are nothing but a bunch of cowboys. Their windows are guaranteed to last for ever, stay white and they even clean themselves. You’re getting such a great deal here and you’re not going to regret it (yeah right). What’s more we can fit your windows before Christmas – but you’ve got to sign up now or we can’t do you such an amazing deal. Tossers the lot of them! I’d already wasted two precious hours of my evening looking at the windows and listening to the latest salesman drone on about his company. We signed up, we now have new windows. The amazing deal wasn’t quite so amazing (they sucked us in with that which is why we were visited in the first place!).

The surveyor pops round to measure up properly and progress the order. Absolutely no problem with any of them. I forgot to mention that we actually had all our windows done in stages so we had really good chance to see how all this works. One of the surveyors even had time to fuss the cat as it tried to destroy his briefcase.

The window fitters were an assorted bunch though. The first couple of guys were in and out in half a day, but they didn’t quite clear up the mess they made and the young lad made a right stink in the bathroom and opted to neutralise the smell with a can of my deodorant. Okay, not a crime really but opening the window would have sufficed.

It turns out they did a shocking job though because the second couple of fitters had to go round and fix their workmanship. I did notice that the living room window looked like the crossbar was bowing down. I thought it was an optical illusion and I was just being a bit picky. Also, they hadn’t sealed the windows properly, which kind of explains that whistling sound. When they fitted one of the back windows we spotted a flaw in the pane of glass and they managed to replace the unit there and then. This was great until we noticed later on that evening that it was actually the same unit, just turned around.

Somehow or other they managed to mix the double glazed units up and put the wrong one in again. It may have been an honest mistake but the result was it took the best part of a week before someone else could get out and put in another window. Luckily I work from home so was available.

So all in all, I don’t have a very high opinion of double glazing companies or their people. Windows are one of life’s necessities though so I guess we must endure them just as one must endure taxes.

How to avoid paying for negative internet traffic

Thursday, July 9th, 2009

Google Adwords is a good way for conservatory and double glazing companies to generate quick and easy traffic to their website.

But, it’s very easy to get it wrong if you don’t know what you’re doing.

Here’s a few examples:

“Rubbish uPVC Windows”

rubbish-upvc-windows

“Low Quality Conservatories”

low quality conservatories

“Double Glazing Horror Stories”

double glazing horror stories

Top 50 double glazing and conservatory websites

Tuesday, June 30th, 2009

According to the Alexa Traffic Rank these are the 50 most visited websites in the conservatory, window and door industry in the UK:

  • 1. apropos-conservatories.com – 61,617
  • 2. everest.co.uk – 185,373
  • 3. anglianhome.co.uk/ – 190548
  • 4. breckenridgeconservatories.co.uk – 214,486
  • 5. safestyle-windows.co.uk – 280,597
  • 6. conservatoryoutlet.co.uk/ – 293112
  • 7. evergladetrade.co.uk – 302,614
  • 8. Quotatis.co.uk – 516,570
  • 9. doorwarehouse.co.uk - 546,606
  • 10. zenithwindows.co.uk – 606,070
  • 11. conservatoriesonline.com/ – 616,507
  • 12. conservatoryland.com/ – 664462
  • 13. windowsanddoors.co.uk – 719,766
  • 14. eurocell.co.uk/ – 756,718
  • 15. oakconservatories.co.uk – 802,956
  • 16. renegadeconservatoryguy.co.uk – 811,175
  • 17. tradeconservatories2u.co.uk - 854,095
  • 18. weatherseal.co.uk/ - 893,721
  • 19. almostimpartialguide.co.uk/ - 894,373
  • 20. windowquoter.co.uk – 897,126
  • 21. theglazine.com – 918,859
  • 22. windowstoday.co.uk – 928,766
  • 23. sehbac.com – 944,648
  • 24. foldingdoors2u.co.uk – 997,010
  • 25. westyorkshirewindows.co.uk/ – 1,015,443
  • 26. ultraframe-conservatories.co.uk – 1,040,515
  • 27. kent-conservatory.co.uk – 1,055,760
  • 28. fensa.co.uk – 1,089,990
  • 29. planetpvc.co.uk – 1,139,619
  • 30. tradewindowsales.co.uk – 1,142,518
  • 31. foldingslidingdoors.com – 1,150,586
  • 32. conservatoryinfo.co.uk/ – 1,163,482
  • 33. DoubleGlazingQuotes.com – 1,208,583
  • 34. justdoorsuk.com – 1,211,031
  • 35. dscons.com/ – 1,235,590
  • 36. tradepriceconservatories.com – 1,251,098
  • 37. QuoteMeLocal.co.uk – 1,264,405
  • 38. u-fit.co.uk/ - 1,278,505
  • 39. timberwindows.com – 1,347,765
  • 40. crystalwindows.co.uk – 1,410,163
  • 41. directconservatories4u.co.uk – 1,410,417
  • 42. alexanderwindows.com – 1,456,118
  • 43. conservatorywindowdooroutlet.co.uk – 1,464,903
  • 44. planetsouthlakes.com – 1,502,853
  • 45. conservatorytv.com – 1,558,117
  • 46. marston-and-langinger.com – 1,570,558
  • 47. greenwayupvc.com – 1,596,888
  • 48. windowinfo.co.uk – 1,607,896
  • 49. crsmith.co.uk – 1,627,204
  • 50. selfbuildconservatoriesuk.co.uk -1,628,809
  • Alexa Traffic Rank is a measure of a websites popularity. The rank is calculated using a combination of average daily visitors and page views over the past three months. The sites with the highest number of visitors and page views have the lowest scores, and these would be websites such as Google, Facebook, Youtube etc.

    Personally, I was surprised at the website coming up with the best Alexa Ranking, but I am aware Apropos have put a lot of effort into SEO. I was also pleasantly surprised to find Conservatory Outlet at #6 and RCG coming in at #16.

    I realise there are other factors to take into account when ranking websites, such as the sites ability to convert sales, the design of the site and it’s functionality. But, Alexa does give a good indication of those companies or organisations who are trying hardest to get their website seen by the public.

    It was a painstaking process compiling the list, and if I’ve missed any companies out then I’d like to hear from you…

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