Renegade Conservatory Guy

How to run a double glazing company

It can be a lonely position running any company, and running a conservatory / double glazing company is no different for most owners.

I’m lucky that I run my conservatory business with my brother and we can bounce ideas off each other. If we make a mistake it’s a joint mistake, and it’s not as big a deal.

As part of my role, I’m sometimes called upon to talk to the owners of other conservatory companies, and help with business advice when things aren’t going quite right.

Today, I’ve spent much of the day with one of my customers (who will remain anonymous) trying to solve possibly the biggest problem:

A lack of sales!

Background on the company - well they’ve recently invested in a great conservatory showroom, and invested a lot of their personal savings in the project. They have the best conservatory showroom in their area. All installations are project managed throughout by the owners to a meticulous standard. The quality of their conservatories, windows and doors are top notch - they have to be - they buy them from me!

So, why are they struggling to bring in the sales?

I appreciate it’s a tough market, but it’s all too easy to blame the economy, the weather, the Government etc. They’re struggling to bring in the sales because they haven’t got things quite right. My advice to them, and other conservatory and double glazing companies is as follows:

There’s clearly lots more to it than the above list, but it’s a start.

The most important thing is to not give up, believe in yourselves and your products and service, and the sales will come!