Renegade Conservatory Guy

I find during bank holiday periods I find myself thinking about the bigger picture, rather than the day-to-day challenges which normally keep me occupied during a working week.

So, today I’ve been thinking of the long term future for the conservatory industry and I was shocked at what I found:

There will be no conservatory industry in 2015!

This might be difficult to believe, but let’s look at the facts. Over the last few years there has been less and less interest in conservatories by homeowners. Just type the word ‘conservatories’ into Google Trends and you will see a depressing graph:

The number of units sold has declined from 270,000 in 2004 to only around 106,000 to be installed this year. This means that the market is decreasing by 20,000 units per year. As the market continues to decline by 20,000 units per year then there is only around 5 years left before the conservatory market disappears entirely!!!

So what should you do if you run a conservatory company?

My best advice is to start looking for alternative products to sell, such as garage doors, kitchens and driveways. The sooner your conservatory company exits this market place the better, as you will have first mover advantage. I would also be tempted to stop selling windows and doors, and seek to find other home improvement products. For example, I understand there is massive potential in the solar panel business as homeowners seek to reduce their gas bills.

To help you with this transition, Conservatory Outlet dealers will be happy to deal with the diminishing number of conservatory enquiries your business may still receive from your existing customer base.  All you need to do is recommend to your customers that they visit www.ConservatoryOutlet.co.uk and we will take over from that point, leaving you the time to divert to selling other products.  Thank you.