I suppose it was only a matter of time before Everest followed suit and created their own Window Scrappage Scheme.

You can read about it at:
http://www.everest.co.uk/scrappage-scheme/
It’ll be interesting to see what the marketing team at another double glazing company Safestyle UK come up with next.
Tags: Anglian Home Improvements, anglian window scrappage scheme, Everest Windows, everest windows scrappage scheme, national window scrappage scheme, Safestyle UK, safestyle window scrappage scheme









Ah I see you’ve finally got twitter on here! I had twitter on mine for a while but something screwed the bloody thing up so I got rid of it!
It will be interesting to see how Everest will build that into their already over inflated starting prices.
Yeah, added Twitter feed – see if I can encourage a few others to join in.
Re: Everest prices. No comment.
I think Safestyle will tell everyone to BOG OFF when it comes to the Window Scrappage Scheme.
Wow, the creative minds in Everest’s marketing department must be admired for their genius.
So, assuming the householder wishes to replace 20 windows and indeed makes a decision to accept an offer on their initial consultation with mr everest they would benefit from the 2k saving. Call me a cynic but I would think the uptake would be minimal.
Everest, a company I have always respected and occasionally aspired too have totally shot their credibility in my opinion.
Disappointing that these market leading firms, perceived to be of high integrity are blatantly misleading the great British public. Aren’t there rules on this sort of thing in the GGF.
Or perhaps these offers are genuine?
The interesting part for me is that if the public responds to these offers in numbers, then imagine the effect that a genuine ‘window scrappage scheme’ would have. I notice on the BBC website, figures suggest the car scrappage scheme is now accounting for 20% of new car sales. This would be very helpful to the industry as a whole.
RCG
Agreed. Cautiously!
I think even if there was a windows scrappage scheme, the uptake would not be as big as it was in the car industry as that is a much more mainstream sort of industry. I think if some sort of scheme was announced, you wouldn’t see such a big rush to buy windows.
OH Edward
Quote …… Disappointing that these market leading firms, perceived to be of high integrity are blatantly misleading the great British public. Aren’t there rules on this sort of thing in the GGF……end Quote
Have you not heard of the BFRC and their Window energy ratings
My case rests
Oh
and RCG to be pedantic , I think you may find that Everest have followed Anglian on this issue , rather than t’other way round
talking of anglian , did you ever get a response from them regarding the ‘fudged thermal video’ questions ?
Kevin – Oops, I’ve amended, and can only put it down to window scrappage fatigue.
Re: thermal imaging. I sent you a copy of the report. Nothing after that.
Wow,
Everest really have been creative haven’t they……. must be a big bonus due to their marketing department for thinking of such a unique promotion……
Has anyone noticed a dip in customer enquiries since Anglian launched their scheme? I know this time of year traditionally now starts to get quieter, but given all the media coverage speculating the economy is recovering I would have expected it to be slightly busier than this time last year – not quieter.
Hi Kevin
The problem with the written word (in particular email), is unfortunately the ‘tone’ of the is content may be interpreted wrong … hence you will not have detected the irony* (or are you just an American!?) in my words …
* ”… Disappointing that these market leading firms, perceived to be of high integrity are blatantly misleading the great British public. Aren’t there rules on this sort of thing in the GGF”
ooh we are being cheeky for a Friday
Jay, we found it quieter last week, but this week it has picked up again. The media coverage calmed down the other week after news broke that we were still in recession. We’ve a way to go yet I think before we experience any form of real recovery in our industry.
Going back to the first reply who stated:
“It will be interesting to see how Everest will build that into their already over inflated starting prices”
Everyone in the industry goes on about under cutting and price wars – Everest should be congratulated on still maintaining good selling prices to their customers. Some people may say they are over charging their customers but why sell at the lowest available price – surely there is enough of that within our industry.
As regards to the ‘new’ marketing campaign, good luck to them!
Hi Chris
The reason why I mentioned that was I won an order not so long back against Everest. Who kept dropping their prices every time the customer said no. Starting at £12,000 (when ours was less than a third that), then coming down by thirds, to the point where they were actually cheaper than us! But by that point the customer had already made their mind up. I was just wondering how they would work this extra £2000 into their selling prices?
DGB I do understand what you are saying but we all work extra costs into prices. Safestyle / Everest are the best at it – is that one of the reasons why they are so successful?
I sell as well DGB and we have competitors under cutting prices in our industry on a daily basis but surely as a salesman you try and get the best price for your products – that’s all my point was.
Howdy Y’all ( hi Edward ),
I am sorry that I missed the irony around the GGF remark , But seriously, lets hope they can do something to prevent some ‘market leading’ firms (percieved to be of high integrity) from blatantly misleading the general public .
Maybe they could start with the BFRC
Spot the irony ,or not
We don’t work extra costs in, but thats our choice to operate the way we do, and we do well out of it. We have companies that under-cut us too, but we try not to reduce our costs to match others otherwise we lose profit, we regularly win customers that have had other cheaper quotes than ours.
No offence intended. (Think there must be something in the water today!)
[...] time before they “created their own window scrappage scheme”, and going by some of the comments by consumers on his blog on the subject, some seem very unimpressed by such clear marketing [...]
Profit for sanity . . . Turnover for Vanity . . . Cash is reality
Agree with Chris Pell, Everest have maintained their reputation at the high end of the market by ‘not’ surprising potential customers by being cheap … our industry is plagued with companies more willing to make a friend than a profit …
There is no reason to feel guilty about having high prices, so long as a good quality product as well as sound advise is being provided (and the obvious quality finish and reliable after sales service is included) – the key thing is to offer value for money.
“The bitterness of poor quality remains long after the sweetness of low price is forgotten” – Benjamin Franklin
Re: “The bitterness of poor quality remains long after the sweetness of low price is forgotten”
My Uncle Jack always used to recite this, and at the same time advertised 7 windows and 2 doors for £1995 inc.vat.
Now then Mr Jones I have worked the price out for your six windows and the door and it only comes to only £16950.
However if you take advantage of the Anglian scrappage scheme right now I can do it for just £2950
Everest have just increased there prices by 4% is there a scrapped scheme ??????????
Your Uncle Jack seems expensive.
can you let me have uncle jacks number as i’d be intrested in his offer?
Howdy John
Unfortunately, Uncle Jack ceased trading in the early 90s.
RCG
New to this place but have been reading all the comments for the past few weeks but this is my first post.
Little bit off topic..but I have been offered a position to be a sales rep for everest. I went to the interview
and got offered the job there and then but I had to past my driving test.
Just wondered if anyone here was doing the sales rep job and could tell me the pro’s and conks of it. Starting a
Family next year (fiance gives birth in april) so have been looking for something with a great income. I am a born
Salesman so I think I would do well, but would just like everyones feedback
And back to the topic in hand…to some people 2k is 2k and I think a lot of people will take advantage of this,
My friends father owns a lot of property and had his windows replaced in all his properties and they did a shocking job,
He is now getting qouted from other companies to do the job, and with this scrappage scheme he is gonna be
Doing better because each property was done for 1.5k.
Thanks.
Alexander
Hi Alexander
I would have thought Everest was a good place to learn the trade. Once they’ve trained you up fully, give me a call
RCG
Alexander – One bit of advice. I wouldn’t show your other half the price list, the baby might come early.
Subtle RCG, I was tempted to explain a few things to Alexander but you are right, the training should be good and what with the genuine £2000 scrappage scheme and a heavy dose of enthusiasm he should enjoy his apprenticeship.
With such a fantastic product which is obviously so much better than anything else on the market and now with the scrappage scheme making them so affordable, Alexander should coin it in.
Good luck with your new venture Alexander!
Andy
What can I expect from the training?
The only scary step really is with it being a commission based job with no ‘basic salary’ I am not sure that I am financially able to risk not having an income.
Is there a forum for this blog? Already finding people to be knowledgable and helpful
Alexander
Yes you are right commission only is scary and it isn’t easy to make the decision to go down that route, it is something I did about 30 years ago and I have earned a decent living ever since.
Like you I would say I am a natural born salesman, some would possibly say “arrogant” in my early years, I saw it as confidence, enthusiasm and self belief.
I didn’t start out in the window industry but have been in it now for almost 20 years, I started with what was then one of the most expensive companies around but unlike Everest no one had heard of them, in fact they had a crazy name ‘Glasnost’, not so crazy now as the guy who started it ‘Brian Kennedy’ is a big name in the industry and an extremely wealthy man. Although I new nothing about windows I had around 10 years experience in direct selling and knew how to sell to people, the training I got was very basic, a couple of hours with the branch manager showing me a window and telling me it was the best product on the market.
As I was new to the industry I didn’t know just how expensive we were, I just believed what my manager had told me about the product being the best, I took my window sample and away I went, all of our sales leads were door canvass or telephone canvass, about 90% of what we sold was on finance, I very quickly became one of the best salesmen in the company (actually I believe I was the best, that arrogance thing again) and earned a very nice living.
I tell you all this for a reason Alexander, and that is to try to give you a basis on which to make some kind of educated decision. By comparison to me going into the window industry you have, as far as I know, little or no direct selling experience, on the other hand the company I started with were virtually unknown, the training was poor and we had very few sales tools, Everest however are the best known name in our industry, the training you get will be first class and you will have all the selling tools you need.
Everest are expensive but in general terms people who have Everest to quote expect them to be expensive, due to a massive TV campaign, albeit may years ago, the public have a perception of them being the best.
So all in all if you believe you will make a good salesman and you think the window industry is for you, Everest will supply you with great training and sales tools backed by an excellent lead generating machine (you may however in the early days have to knock doors to generate your own leads, that is how they used to work, I don’t know about now) and give you an excellent grounding in direct selling.
If you are successful with Everest and you want to move on for any reason then most other companies like West Yorkshire Windows would welcome you with open arms.
The main decision that you have to make is with a baby on the way do you take a chance on a commission only job with no guaranteed income for the opportunity to perhaps earn considerably more than you do now.
If you do decide to join Everest do it with total commitment, enthusiasm and a positive mental attitude and I wish you all the best.
Andy
is 33 responses a record on this blog?
Hi Alexander
I emailed you directly with my thoughts. My sentiment is similar to Andy McCafferty, although Andy’s experience is clearly greater than mine.
Sounds like good advice to me.
RCG
Hi Alex
No, I used to get more responses on some posts, but had to delete them as they were too renegade. Lol.
RCG
Thanks Andy that’s great advice, really is appreciated.
At the moment I work in a computer game and hardware shop, I worked in clothes retail and I have worked at a local cinema.
I am 22 and I should have really followed my fathers footsteps into the kitchen and bedroom business, but sadly he passed away and so I was left to find my own way.
The reason I initially applied for Everest is because I wanted a new challenge and to create stability for my family, which I think I can do.
Rcg does your company branch out to lincolnshire much?
i can safely say that safestyle will not be doing this scrappage scheme, and the reason behind that is that we will keep our prices the same and not put them up 4% like some other big names. we do not need a scrappage scheme, over the last 7 months safestyle have been gaining more and more market share then all other window companys in the u.k
Is it me or is the window scrappage scheme just another blag, just like when furniture companies say “65% off the retail price” where the retail price is fixed anyway?
Cheers